6/12/2005

FTC Smackdown of Tropicana

By Laura Moncur @ 5:00 am — Filed under:

Tropicana's Healthy Heart Orange JuiceIt’s not just small, fly-by-night companies that make unsubstantiated health claims about their products. In 2002 and again in 2004, Tropicana ran ads that claimed that drinking two to three cups of Tropicana orange juice each day would lower blood pressure, raise good cholesterol and a host of other health benefits. They have settled with the FTC.

Weight loss and “health” is a big business. Orange juice provides many essential nutrients, but it isn’t a miracle food any more than dairy or three apples a day. Just like there isn’t a “magic bullet” pill that will melt away fat without effort, there is no “miracle food” that will solve all your health problems or make weight loss easier. There is no substitute for a healthy and balanced diet.

Via: The National Council Against Health Fraud – Consumer Health Digest

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